In 2014, Michael Andersen and Jeppe Christensen had the bold vision to make custom-made design kitchen spaces accessible. A year later, the Danish duo combined their natural talents for design and entrepreneurship to launch their kitchen business ‘Reform’. IGNANT spoke to the pair from their showroom in Berlin about the goals that lead their successful practice today, and their dream to reform kitchens worldwide.

Intriguing, minimalist, and long-lasting—these are just a few of the descriptors that Christensen and Andersen endeavored to have when starting Reform five years ago. A fitting title for a brand rooted in classical yet unconventional designs, and if such a contradictory distinction is possible, it is thanks to these qualities that Reform has earned international popularity. “Reform is a project and design-driven business, with a focus on modern kitchen design aesthetics, finely selected materials, and timeless products,” explains Christensen. Since day one, the duo have made it their goal to merge permanence with timelessness to create something that feels contemporary and alive throughout time—beautiful yet functional, and minimal yet bold. Browsing through Reform’s current online portfolio, it is clear that the brand has a distinctly neat aesthetic running through their kitchen designs, and a conscious effort to stick to it. Cleared of all superfluous elements, their minimal kitchens are unpretentious, yet, at the same time, have a captivating allure. Although disparate, the designs are shaped by the duo’s Danish heritage—a pure expression of Scandinavian minimalism taken to new highs of design.